FitPur Logo

Concept, UX / UI, Development

Web design for fitness studios Fitpur

Task

On behalf of the agency KRAFTJUNGS GmbH, we developed the new web presence and thus also the new appearance for the FitPur fitness studios. FitPur has its studios in Karlsruhe, Frankfurt, Offenburg, Rüsselsheim and Langen.

Relaunch of the visual corporate identity of the FitPur according to corporate design guidelines into a user-friendly content management system.


Strategy

Concept, Sitemap, Content Structure, UX Design


Design

User Interface (UI), Art Direction Web


Tools

AdobeXD, WordPress

FitPur Layout Laptop Web Design

Challenges

The brand-new website, made from scratch.

Their quality services, long experience and reliability in audio is to be presented on the website. The leitmotif audio should be reflected in the visual language and be a central element on the website.

  • New corporate design
  • Translate corporate design into web
  • Visual language
  • Conception (UX)
  • Service / about page
  • Different Studios
  • Dynamic request form

Approach

Easy to use Content Management System in responsive frontend design

Visitors have a quick overview of the services and location of FitPur gyms and can make an initial request for a contract directly online.

FitPur Mobile Oberflaechen@2x - Bärenstark - Advertising Agency from Karlsruhe Mühlburg
FitPur Mobile Materialien@2x - Bärenstark - Advertising Agency from Karlsruhe Mühlburg
FitPur Mobile List@2x - Bärenstark - Advertising Agency from Karlsruhe Mühlburg

What We Made

Services we provide in this Project

  • Organization / Project management
  • Conception (UX)
  • Navigation structure (UX)
  • Prototyping
  • User Interface Design
  • Development on WordPress as a CMS
Webseite FitPur Studios
FitPur Studio Unternehmenswebseite
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